Overview
Consumable × The CMO Series
Founding Sponsor · 11 May 2026 – 25 Aug 2026 · $110,000 · category exclusive
$151,707
Total partnership value, floor
1.38×
Return on $110,000
$5.00
Cost per decision-maker reached
29
Placements recorded — 7 pending, valued at zero
$110,000 invested
$81,954
Delivered media value
$42,452
Partnership premium
$6,300
Durable assets
$21,000
Named-account adjacency
$151,707
Total partnership value
Working
Where the value comes from
| Layer 1 — delivered media | $81,954 |
| Layer 2 — partnership premium | $42,452 |
| Layer 3 — durable assets | $6,300 |
| Layer 4 — named-account adjacency | $21,000 |
| Defensible range | $139,570 – $163,843 |
Status
Ready to publish?
- Benchmark lens — B2B marketing decision-maker, rate card 2026 Q3
- Confidence — 100.0% of reported impressions are verified
- Pending inventory — 7 rows credited as delivered and valued at zero
- Site traffic — 7 pages still need a page-view figure
